Introducing new services and products can become an expensive flop if
customer needs fail to be recognised during the evaluation phase. But
how do we go about analysing customer desires when they are affected
by an interplay of individual components?
The products developed by topcom during its many years of experience on
the market support the end-user in his decision-making when confronted
with complex market research and marketing questions. These systems
undergo continuous adaptation to the market condition and are continually
enhanced as a part of this.
This way topcom ensures that its customers are always capable of making a
real picture of the situation using the latest technologies when decisions
need to be made.